Portfolio

Smith & Nephew - ALLEVYN Umbrella

Client: Smith & Nephew

Project: ALLEVYN dressing mailer

Brief: To create a mailer for nurses about the effectiveness of ALLEVYN to create a barrier to infection.

Smith & Nephew

Starting with a new campaign for one brand 19 years ago, White Agency has since worked on all Smith & Nephew's leading brands.  This has allowed the agency to develop extensive product and medical knowledge, which has helped to support the Smith & Nephew marketing team and provide a very high level of service.

In 2006 Smith & Nephew underwent a procurement exercise and put the creative work out to pitch. White Agency was successful in becoming one of two rostered agencies, showing our ability to maintain high standards over a long period of time.

Can Opener

In 1858 British merchant Peter Durand solved the problem of how to keep food fresh - he invented the tin can.

48 years later Ezra J Warner solved the problem of how to get the food out - he invented the tin opener.

Clear Thinking