Client: Smith & Nephew

Project: ACTICOAT burns folder

Brief: To produce an educational folder detailing the benefits of ACTICOAT which is covered in Nanocrystalline Silver. The folder used the image of the nanocrystalline silver and was printed in metallic silver and black for a striking appearance.

Smith & Nephew

Starting with a new campaign for one brand 19 years ago, White Agency has since worked on all Smith & Nephew's leading brands.  This has allowed the agency to develop extensive product and medical knowledge, which has helped to support the Smith & Nephew marketing team and provide a very high level of service.

In 2006 Smith & Nephew underwent a procurement exercise and put the creative work out to pitch. White Agency was successful in becoming one of two rostered agencies, showing our ability to maintain high standards over a long period of time.